Archive for December, 2009

Having a blast with City of Birmingham Symphony Orchestra

Thursday, December 10th, 2009

Having a blast!

We’ve just got back from art directing a recent photo shoot for the City of Birmingham Symphony Orchestra.

For the third year running we’ve been involved in creating the creative concept through their photography which runs as the back bone for their communications for the rest of the year.

The concept was originally developed three years ago after market research showed that their audience wanted to get to know the individuals that make up the orchestra. We scratched the surface and discovered that there are some real personalities within CBSO – all we had to do was show it in the design! That’s when we hit upon the idea of using their interests and their personalities within the photography.

In the first year the members of the orchestra were a bit shy and nervous about being photographed, now they’re volunteering to join in the fun. Over the years, we’ve had pilots, scuba divers, gardeners and the fun of five golden retrievers.

The photography can be seen throughout a number of publications, within their season brochure and general marketing promotions.

Below is a selection of last season’s photos alongside one of the newest shots:

adidas, Breakthrough Breast Cancer and Enterprise UK all get the wow! factor

Friday, December 4th, 2009

bbcWith stories still abound of doom and gloom, we’re delighted to announce that we’ve been busy bringing in some lovely new clients on board.

Both Breakthrough Breast Cancer and Enterprise UK have had major rebrands in the last few months and each were looking for a creative team to help reconsider and develop some of their marketing collateral, making the most of the new style.

Breakthrough Breast Cancer needed to implement their new brand across a number of items such as their fundraising support pack. And there was a mad push to ensure that Enterprise UK’s marketing collateral was all ready in time for the Global Entrepreneurship Week.

On top of all that within the last month we’ve been excited to start working with adidas on a couple of major projects. We can’t give you any details as it’s confidential but watch this space for updates as and when we can.